Customer Testimonials

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DealerRater Jan 2, 2026

I recently purchased a 2024 Range Rover from Step One GMC Cadillac Fort Walton Beach, and I had an outstanding experience with Karen, Johnny, and General Sales Manager Jason Alston. From start to finish, Karen was professional, patient, and very easy to work with. She kept me updated by text and phone, sent clear numbers up front, and had everything prepared before I made the trip in from out of town. When I arrived, the vehicle was exactly as described and there were no surprises. Johnny in finance did an excellent job coordinating my Bank of America business auto loan. He ... Read More

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DealerRater Dec 10, 2025

I contacted this dealership for an entire day to purchase a car in a specific color. I was told it was available and that we had a guaranteed monthly price already agreed upon. After driving all the way to the dealership, I discovered the car had been sold — and they didn’t have another one in the same color. Fine, I decided to look at another vehicle. But even then, the price they had promised was no longer the same, despite the vehicles having the exact same MSRP. In the end, I wasted three hours of my time dealing with ... Read More

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DealerRater Oct 4, 2025

Personable, patient, and attentive, Johnny Mendez is absolutely the best car salesman we've ever worked with! With Johnny's guidance and advise, we drove away with a beautiful new Cadillac, a sweet deal, and a stressless process. Step One Cadillac Fort Walton Beach, Johnny Mendez, and Joey in your Finance Office all earned our appreciation. Thank You, Johnny! Thank You, Joey! And, Thank You Step One FWB for such exceptional customer service! Everyone we met that works for you made us feel welcome and valued as a customer. That one most impressive detail about your dealership staff deserves special ... Read More

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DealerRater Aug 19, 2025

We visited this dealership to test drive the Sierra 1500 for a comparison to the Ram and F-150. We spoke with salesman James Bondi and we test drove the Denali. The vehicle sold itself but James made the experience enjoyable. He worked with us and was able to make a deal that was amiable to the both of us. A very personable and professional environment. The paperwork could be more streamlined though.

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DealerRater Jun 17, 2025

A great buying experience. Kiril Tysiachnyl was an outstanding salesman. He was highly professional and personable. I saw the truck online and was immediately led to him. The sales manager and finance team was outstanding as well. I had a truly great experience.

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DealerRater Jun 7, 2025

Josh in service went above and beyond to help schedule an appointment to repair a defective surge pump that occurred the day before my schedule trip. If he had not done this I would have lost deposits forcing me to cancel or delay trip. That shows how much he cares about his customers and the reputation of the dealership. This type of compassion will be communicated being new customer and keeping loyal customers for life.

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DealerRater May 15, 2025

Since I can’t seem to get my negative review to go through at this point and don’t have tone to redo it right now I will simply say do not purchase a vehicle from this dealership. That from someone who has the experience of many from them in the past 4 years. I won’t recommend them to anyone friends or on social media after this experience. I will be posting to all the regular medias I am on and here again later when I have more time.

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DealerRater Apr 30, 2025

Highly recommend this dealership they’re so professional and make the buying process pain less

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DealerRater Dec 27, 2024

Can't recommend more highly. In town from Chicago and had what sounded like a chirping belt. Needed to get car fixed asap due to concern about 14 hour drive home. Montana, DP (service advisors) and Aaron (shop foreman) bent over backwards to source a new belt and get me on my way. Wish I could transplant these guys in Chicago! Thank you Step One CDJRF!

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DealerRater Dec 11, 2024

The sale went quickly and smoothly after test drive. Only three days later a loud knocking. Little to no response until pressed from sales informing me too bad you’re on your own. Really bummed I just bought this and now have to deal with repairs. Doesn’t seem like right thing to do.

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DealerRater Oct 1, 2024

Thanking Joshua, Michelle, and Chase. You all are a credit to Step One . The courteous treatment you afforded me was exceptional. Very pleased with this service department.

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DealerRater Sep 13, 2024

It is sad that a "Luxury" brand has a sales staff that must have come from the Kia store down the street. I was disappointed to find typical bait-and-switch pricing, the dealership showed one price online, I confirmed the pricing with a manager on the phone before driving 45 minutes to the store. Once I got to the store, the red flags started. No one had informed me that the "New" car had been cannibalized for parts, the vehicle wasn't charged, and I was directed to a different vehicle for a test drive. In the swapped ... Read More

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DealerRater Jul 10, 2024

The service department is horrible. They have not called me back in over a month. I’m still waiting on them to email my insurance company the codes to get the estimate approved. I have been to the service department four times and they still haven’t sent it. They don’t call you back and you only get sent to voicemail when you call.

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DealerRater Apr 3, 2024

Had my Cadillac 2020 XT6 service 4/3/24 for Rear AC blower motor, hands free lift gate sensor and oil change. There was an issue with warranty date that could of gone either way but, Michelle and Patrick resolved the issue. My car was ready in one day. Recommend Cadillac/GMC of Fort Walton Beach for anyone needing service. Top notch service waiting for your car/SUV.

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DealerRater Mar 31, 2024

Joshua Salter was great to work with. I am very pleased with my new vehicle. Joshua/dealership were honest and easy to work with.

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DealerRater Mar 12, 2024

Professional and easy to work with. All the people I worked with are very nice, know their jobs, and do them well.

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DealerRater Mar 5, 2024

We want to thank Patrick and the rest of the Service Dept. for diagnosing a "converter shudder" in our XT5 (our vehicle would shudder when changing gears between 20-30mph). We had driven down for holiday from Canada and the last thing we needed was a vehicle problem. We showed up un-announced at the dealer on a Saturday morning and they were able to get is in first thing on Monday morning. We were out of there by 9am after having a full diagnostic, road test and inspection of the issue. Ultimatly, they replaced the transmission fluid and ... Read More

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DealerRater Feb 27, 2024

I had a great experience buying my CT4 last week. My sales representative, Deliala, was excellent. She answered all my questions quickly and honestly. Josh in the finance department made sure I understood and was comfortable with the process. I never felt pressured and left happy with my new car.

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DealerRater Oct 26, 2023

Excellent experience! We loved Macy!!! She was extremely knowledgeable about the vehicle and treated us like family. Josh was fantastic as well and made the financial portion a breeze.

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DealerRater Sep 24, 2023

Joshua Salter was Great! Excellent customer service skills, polite, and made sure he explained all the features on the car I was buying. The only drawback was the interest rate was not good therefore I am trying to refinance with another bank

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DealerRater Jun 27, 2023

I would not recommend this dealership for service. I tried to get my window in the back of my truck fixed because it was leaking. They said I will have to leave my vehicle there for two days for them to do a test on it but they said I will have to wait for a loaner and I would have to be put on the list. Almost 2 months goes by with multiple phone calls to them and they kept saying that I’m still on the list . The last time I called they said pretty much customers that have ... Read More

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DealerRater Jun 11, 2023

Best car buying experience I’ve ever had! Rob Celano was polite, honest, knowledgeable, and concerned that I got exactly what I was looking for. He answered all my questions and did all he could for us which included saving us time and money! No games played during the process, and even the finance manager (Josh) was to the point and advised me on all options of the purchase! This dealership stands out above the rest and I would highly recommend them to anyone looking for no less than an Awesome deal! It’s like this sales team had been ... Read More

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DealerRater Feb 17, 2023

The service department was excellent. Pulled in the covered area and out of the weather. The service manager, Josh, had an iPad and all my information already. Took some pictures of my truck and walked me to his office. Explained all the processes and told me how the pricing worked. I had a warranty from a third party and he explained the deductible. Told him we had family coming into town and would need my truck back by Friday. He was upfront about time it would take and I left the truck with him on Monday. I can't have ... Read More

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DealerRater Feb 6, 2023

Sold a certified pre owned Cadillac to us and specifically said drivetrain was covered for one year because it was pre-certified. It had 85,000 miles on it. Less than 90 days and the rear differential clutch pump goes out. That is part of the drive train and they would not honor it. It wouldn’t bother me so bad if that had not been one of their selling points. Liars the whole lot of them. Anything to get the sale. Will never do business there again.

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DealerRater Jan 13, 2023

Your scheduling system is not very customer friendly I got a coupon yesterday for a 20% credit on my next service and it was supposedly good for 30 days. I attempted to schedule an appointment for next Sat (!-11) at 11:30, that was impossible. So I tried to schedule for the following week and the system didn’t allow this. Somebody should tell the service manager that his system is poorly designed. Dan

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DealerRater Dec 13, 2022

Trey was a pleasure to work with! No pressure and super helpful. Greatest buying experience I’ve had so far!

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DealerRater Oct 31, 2022

It's bad when the dealership can't fix their own vehicles without trying to upsale then get mad and tell you to come get your vehicle because you won't buy their part. According to the service paperwork didn't do as asked . We knew the ecm wasn't sending signals so brought it in to see if it was programmed right and of course they didn't check the programming liked asked to. plus guess price went up real bad last time i was told $1375 this time they wanted $1241 just for the part. Then had to get my ... Read More

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DealerRater Oct 4, 2022

Justin Swanson is one of the most knowledgable and competent sales professionals I've come across in a long time. I was searching nationwide for a used BMW i8 (over 100k car), so I've called and dealt with a number of salespersons during that time. Justin was able to help me evaluate the car long distance, noted every minor detail (including a TINY little ding in the doorframe), and was open to being 'schooled' on features he was previously unaware of. I ended up not being able to get the car (Justin's car was a close second) because ... Read More

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DealerRater Sep 29, 2022

Lance was very helpful in helping us get into our new 2023 Yukon. He kept us updated every step of the way and made it happen for us.

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DealerRater Sep 17, 2022

Best car buying experience EVER!! Honest, upfront pricing. The people and atmosphere were great. Trey was incredibly helpful!! I highly recommend Trey and Step One Automotive!!

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DealerRater Sep 10, 2022

Trey was great! Came from Louisiana and he took great care of me. Highly recommend!

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DealerRater Sep 3, 2022

Trey was extremely helpful and made buying my car an easy process. Highly recommend him and this dealership.

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DealerRater Sep 3, 2022

This is my 3rd purchase from Trey Hill. Hands down beat salesperson I have ever had. I can call him anytime and he is like family to me. Highly recommend!

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DealerRater Sep 2, 2022

It was a pleasure doing business with Trey Hill. I 100% recommend him as he clearly knows what he’s doing. If you’re in the market to buying a vehicle don’t hesitate and just go check him out and the inventory they have. #GMCFtWaltonBeach

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DealerRater Sep 2, 2022

had our 2015 Cadillac serviced today. From the time I drove into the service bay until the time I left, I was treated with the utmost respect. Everyone was professional. They got the work done in a timely manner. The waiting room was comfortable and spotless. They even had a guest internet connection that was amazing. I could not have asked more from my service advisor, Josh Banning. My tech was Julian Kalata. All the work was done to my satisfaction. The lady at the desk where I paid was friendly and efficient. Kudos to Cadillac Fort Walton Beach for having ... Read More

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DealerRater Aug 29, 2022

I was shopping for a Toyota Tundra TRD Pro and found several across the country. Sent a message to Trey about the one he had from a recent trade. Trey answered all my questions, sent video and pics, and to be honest, went above and beyond to seal the deal. Out of all the dealers I contacted, Trey was the only one that put forth the effort to stay in touch via calls and text. I booked a flight to Ft Walton Bch from Wichita this past Saturday. Trey picked me up in the Tundra and less than 2 hours later ... Read More

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DealerRater Aug 8, 2022

Trey was extremely involved in getting me a good car, he made me be opened mined and showed me the best car and he got me the best rate. I can really say that he went above and beyond for me. He was really did the best. He didn’t make me feel just like a costumer and someone just trying to sell me a car, he actually listened to me. I can say that he is an excellent person and if you buy a vehicle definitely go with him. Also everybody in the dealership were really attentive. Everybody was ... Read More

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DealerRater Aug 4, 2022

Awesome experience and great folks to work with!! Trey was great. Very responsive and great communication!! Highly recommended!!

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DealerRater Aug 1, 2022

Latoya was very patient and kind. Helped us find the perfect vehicle for my wife.

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DealerRater Aug 1, 2022

Latoya was so kind and patient with us while we decided on the right fit for us.

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DealerRater Jul 14, 2022

Do they have negative stars? I took my Mother's 2007 cadillac into this dealership when the starter failed. I explained to the service rep that the car is seldom driven as my mother no longer drives. I told him that in addition to replacing the starter ($916) that I noticed 2 alerts on the dash, an airbag service alert and a brake service alert. I wanted those checked out and to please give the car a thorough check for any other issues. When I picked up the car, the two alerts are still ever present on the dash. Also on my paperwork ... Read More

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DealerRater Jun 30, 2022

I loved Trey’s straight approach! He didn’t waste time and already knew what I was looking for in a car before I showed up for my appointment and that’s exactly what he showed me. Best car buying experience so far!!

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DealerRater Jun 29, 2022

Was a great experience , they got me into a great car, thank you Johnny and Latoya

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DealerRater May 26, 2022

Took my car in due to the Navigation system not displaying maps. Austin Tipton was the service advisor who assisted me. He was very helpful and professional and got my 2022 XT5 repaired and back on the road in short order with the Navigation now functioning. They determined the Sim Card was defective and replace it. i highly recommend and team at Ft Walton Beach.

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DealerRater May 7, 2022

Has everyone who bought a new vehicle from step one received the lemon law phamphlet that supposed to be with the owners manual? I can guess the answer, doubt it. Please call the state of Florida (lemon law) 1-800-321-5366 & file a complaint. State of Florida is investigating

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DealerRater Apr 27, 2022

Gary Burkey, I took 2021 gmc slt in for grinding noise in left rear wheel, Austin said they had to replace rear brake pads & all taken care of. Less then 500 ft down the road worse then it was. Next appointment available 5 days later kept it for 4 days with no calls from Austin. Truck is done they forgot to call me. Asked Austin said it’s the suspension, asked for paperwork said there is none because no work was done on truck just 15 mile test drive. Then said I needed copy of paperwork for being in there 4 days Austin said would ... Read More

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DealerRater Apr 25, 2022

Had a great experience. Trey was willing to walk the whole place to find what we wanted. Wasn't pushy at all and really wanted to make sure we got what we wanted.

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DealerRater Apr 24, 2022

Trey was great, excellent service and he took care of me had me in and out at the price I wanted hassle free

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DealerRater Apr 22, 2022

Excellent Customer Service….follow up and detail oriented. I am happy to recommend this dealership to other buyers. Comfortable and friendly atmosphere.

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DealerRater Apr 20, 2022

We were very happy with Trey and the dealership. Very professional and helpful. Thank you

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DealerRater Apr 15, 2022

Trey Hill was great! I highly recommend him and The team at Cadillac Fort Walton Beach. I love my new Escalade!

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DealerRater Apr 9, 2022

As a long time customer, David Prinzel, Customer Care Manager, always exceeds my expectations. His service knowledge and customer care definitely earns him a top rating. He is definitely a valued asset to Step One Automative Group.

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DealerRater Apr 4, 2022

Trey Hill was fantastic. He is a true professional. Highly recommend Trey and the team here at Step One Automotive.

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DealerRater Mar 28, 2022

This dealership was deceiving about a warranty I bought, it was not properly explained, I would never bought a warranty like the one sold me because I was misled, the service department did an excellent job, especially the service manager Josh, but I probably won’t buy another car because of the deception.

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DealerRater Mar 12, 2022

Trey was wonderful to work with and I would refer him to any one looking for a vehicle. Great job!

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DealerRater Mar 12, 2022

Trey Hill provided outstanding customer service! Very nice friendly honest and trustworthy made for a very pleasant buying experience. I highly recommend you see Trey for your vehicle needs.

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DealerRater Mar 11, 2022

Be wary of the 5000 dollar for locals, 10000 non-local markup. "supply and demand" Poor business practice. Just because "everyone is doing it" Doesn't mean you have to.

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DealerRater Mar 9, 2022

First Class Treatment with Trey Hill …Step One Automotive!!! Best car experience I’ve had in YEARS!!!!

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DealerRater Feb 15, 2022

We initially found the vehicle we wanted on CarGurus and it was located at Buick GMC Fort Walton Beach. We had never been to this dealership before because we live in Molino, Florida, approximately 1.5 hours away and had been purchasing vehicles locally in Pensacola. That all changed with the customer service we received from our Sales Consultant, Latoya Thompson to the Sales Manager Junior Johnson, and finally with the culmination of the Finance Manager, Becky Carr. We will make the three hour round trip drive for any of of future vehicle purchases as well as any service needs our vehicles ... Read More

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DealerRater Feb 9, 2022

Trey helped me surprise my son with a perfect Mustang for his 18th birthday! He made everything so easy and smooth. This is the second vehicle Trey has helped me with. I highly recommend him 100 times over!

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DealerRater Feb 8, 2022

Thank you for the excellent service on my 2010 Cadillac SRX. Brett was professional and kept me informed throughout the whole process. Brett deserves a 10. Sementia Ann Reaves

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DealerRater Jan 31, 2022

Excellent customer service! Justin Swanson made the entire car buying experience easy and enjoyable. I traded in two cars and bought two Cadillac Escalades and he took care of us seamlessly. Everyone we dealt with at Buick GMC Cadillac was helpful and went out of their way to make it a pleasant experience. I will definitely be back when I am ready to make another purchase!

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DealerRater Jan 28, 2022

Thank you Trey Hill and Jared Johnston for making trading such a smooth and easy process! Their kindness and customer service is second to none!!!

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DealerRater Jan 22, 2022

Trey Hill and the acting manager Junior Johnson was an awesome team to work with today. This was the fastest, easiest and most pleasant buying experience I’ve ever had. I highly recommend these guys at Cadillac Fort Walton Beach.

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DealerRater Dec 13, 2021

Very good service and Trey was really great to work with. He is straight to the point. No hassle

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DealerRater Dec 12, 2021

Trey was very professional and helped put our family in a beautiful used GMC acadia!!!

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DealerRater Dec 11, 2021

Fast and easy trey is the best on what he is doing guaranteed for sure

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DealerRater Dec 11, 2021

Trey Hill was straight up and put no pressure in closing the transaction on the purchase

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DealerRater Dec 10, 2021

Trey is your man to see for all your vehicle needs. This is my third vehicle to buy and by far this is the best customer service experience I have ever had. Go see him!!!

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DealerRater Dec 10, 2021

Trey Hill is so wonderful. He helped me get in the vehicle I wanted. Super nice young man and was very polite. I highly recommend this gentlemen.

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DealerRater Dec 10, 2021

In the past when we bought vehicles, it has been a terrible experience! Trey Hill has absolutely made the car buying experience easy and fun! I will recommend him to anybody from now on who asks me about a car. He’s your man!!!

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DealerRater Dec 9, 2021

Trey Hill is very professional and he went above and beyond to make sure that we got the vehicle we wanted. No pressure and the best experience we have ever had ! I will buy all my vehicles from him and refer my family and friends!

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DealerRater Dec 7, 2021

Great customer service from Trey Hill, the Emerald Coast Car Guy! This is our second vehicle with this dealer and we will be back!

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DealerRater Dec 7, 2021

Best dealership on the coast. Trey was great! He got the car, color and the options I wanted. I will buy here again and recommend it to everyone I know.

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DealerRater Dec 2, 2021

Trey was very professional and straightforward with us. He went above and beyond. Who knew you could have this much fun buying a new Cadillac.

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DealerRater Nov 24, 2021

Excellent service and technician interaction. Service completed in timely manner. Service Advisor, Brett Skeens, kept me updated and got my vehicle repaired in a timely manner. Mr. Skeen is the best customer service representative I have encountered at a car dealership. Thanks to all involved. Gary Stampfli

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DealerRater Nov 19, 2021

Very professional and they worked quickly to get us in and out. See Trey he did great for us.

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DealerRater Nov 17, 2021

Trey, Junior, and Becky were great! Highly recommend! Thank you so much! Will be back for sure!

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DealerRater Nov 12, 2021

Super pleasant buying experience, Trey was awesome to work with and went above and beyond.

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DealerRater Nov 10, 2021

Trey Hill took his time with us and made sure we found our perfect vehicle. This was by far the best experience we have ever had. Will Definitely be back to see him for our future automotive needs!

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DealerRater Oct 22, 2021

On long road trip and had no problem getting my Buick Tour X serviced. It was fast and courteous service with no problems. Thank you for your professional service on my car.

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DealerRater Oct 14, 2021

Jeff and Finance Manager, Becky were both Wonderful to Deal with! A Smooth Buying Experience! Thank You Both!

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DealerRater Sep 17, 2021

Macy Maeda was an absolute professional! She was very responsive and helpful in helping me purchase my vehicle. The process was effortless, seamless, and stress free! Aloha!!

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DealerRater Sep 4, 2021

Ms. Latoya was a kind, sincere person with considerable vehicle knowledge who allowed me to explore my options while making the best Choice for me without pushy sales tactics.

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DealerRater Aug 20, 2021

Got in contact with Macey about buying a new truck and drove from PA to pick it up. 17hr drive was totally worth it. Macy, Junior and Kim went well above and beyond expectations! Amazing customer service and great quality vehicles! Will definitely make the drive again for future purchases!!

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DealerRater Jul 22, 2021

Justin I would like to thank you for all your hard work to make our out of state purchase and trade in super smooth we are completely satisfied with Our purchase. And will definitely do Our next purchase with you. Again,Thank you so much.

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DealerRater Apr 22, 2021

Awesome sales person, will really work to help you make your car dreams come true. Knowledge of product is beyond amazing. Biggest like was no hassling and his willingness.

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DealerRater Jan 20, 2021

Our terrible service started last year when we started looking for a new truck & SUV. It was miserable from the get go. We walked in knowing exactly what wanted, knowing it was going to set us back around $130k. Our salesman continually tried to talk us out of the vehicles we chose because "there was no way they could get in our price range". When we finally sat down to look over numbers, the sale rep brought us the wrong pricing sheet. Innocent mistake.. until it happened again (we were looking for an AT4 and they kept ... Read More

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DealerRater Nov 27, 2020

Zar was an absolute pleasure to work with! He made purchasing our new Lexus so fast and easy! Thank you to all of the staff that helped us, we definitely recommend them for the future purchases! -Amber Davis

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DealerRater Nov 7, 2020

My daughter and I just purchased a vehicle there. Jason was very helpful and worked to get me the best deal he could. Satisfied and will be back. Thanks to all the team at the dealership. Hassle free and very knowledgeable team!

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DealerRater Sep 16, 2020

9/8/20: Just purchased a new 2020 Envision from Buick of Fort Walton, yesterday. Great experience for both my wife and I. Everyone worked really hard to provide awesome customer service. Special thanks to Jason (our salesman) and Junior (his manager) for getting our deal done, in a timely manner. I would certainly buy from them again and recommend that you give them an opportunity, as well. Update 10/2/20: We noticed a small defect with the vehicle once we returned to our home, on September 8th. We contacted Jason and he put us in touch with David P. from the dealership’s service group. ... Read More

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DealerRater Sep 9, 2020

George Lisciotti was very helpful and kind! His professionalism and radiant personality made purchasing my vehicle a joy and a pleasure. I would recommend this dealership to anyone.

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DealerRater Aug 31, 2020

Two of the worst experiences ever when bringing a vehicle in for service. Staff unaware of what is going on. Handed the wrong paperwork for signature. I was going in for 60,000 mile service and a replacement part and repair of a tire sensor.Asked for a quote for the tire sensor repair and was not given one until after the other work was done and I had an invoice to check out. Now instead of one tire sensor not working all four are not working and I was told that is normal. Charged me an hour and a half labor ... Read More

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DealerRater Aug 30, 2020

Went there to look at and test drive a used Lexus in June. Was not ready to make a purchase just yet.. the gentleman I was supposed to meet with was not there.. George walked out the door and offered to help us. Needless to say, George was super awesome in assisting us and I drove the vehicle home that evening!! The dealership was extremely busy so it took longer than normal to workout all of the details... and in looking back, I am glad it took longer!! George and I visited for the afternoon, shared a lot of conversations, ... Read More

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DealerRater Aug 10, 2020

Jason's customer relation skills were spot on!! He made the car buying process much more palatable than any other experience I have ever had.

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DealerRater Jul 30, 2020

From start to finish, excellent service! The dreaded Finance Manager, worked out our deal with flying colors! I didn't cry once! LOL! Jason passed his knowledge of the vehicles onto us helping our decision to purchase the right vehicle! Great dealership! Thank you! John B.

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DealerRater Jul 27, 2020

First I came in for an oil change. I found I gad 3 recalls. Waited 30 minutes after service. Truck floor was dirty. Not Impressed.

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DealerRater Jul 18, 2020

Absolutely the worst dealership I’ve ever experienced. Buyer BEWARE! Worst sales and management team we have e ever dealt with. Frauds!! Also be careful telling the truth about them they will threaten you and make false reviews for themselves afterwards.

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DealerRater Jul 8, 2020

Very helpful in explanation on contract. Positive person to do business with. Easy person to reach out to and handle business promptly. Jason was very helpful.

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DealerRater Jun 26, 2020

Justin was awesome! Had the car I wanted to look at pulled up close to the building before I got there! Would definitely buy from him again!

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